Sustainable living was brought to life in Stara Zagora on April 12th during the interactive event for a greener lifestyle, the Re:Bazaar “Mission Green Footprint.” At the heart of the activation was the principle that sustainable solutions must be inspiring, understandable, and accessible to everyone.

The BG Be Active team captivated attendees with an innovative art installation dubbed the “Bottle Eater.” Designed as a playful and engaging tool, the installation utilized quizzes and games to prompt essential awareness about the necessity of separate waste collection.

The participants engaged directly with the activation, using the opportunity to share their personal environmental practices and articulate how climate change affects them locally. The feedback was sharp and focused: the majority of respondents identified plastic and cigarette butts as the single biggest pollutants in their immediate area.

When asked for solutions, citizens overwhelmingly called for more concrete measures to encourage separate waste collection, specifically suggesting more accessible containers, enforceable fines, and stricter control mechanisms.

Crucially, the activation highlighted a gap in civic opportunities. While young people expressed a strong interest in getting involved with environmental initiatives, they lamented the scarcity of such programs within their own communities. This activation not only allowed citizens’ voices to be heard but also transformed grievances into practical proposals for immediate action against local pollution.

The Stara Zagora event served as a clear demonstration: citizens are ready to adopt sustainable practices, provided they have the infrastructure and community support to make those choices easy.